Given our global and unique experience The Next Idea accepts a broad range of engagements. We specialize in creating new concepts, merging the creative and operational elements to create an exciting and well executed brand or we take existing brands, evaluate them and make them better! Our expertise and experience has allowed us to enter into new markets, often working for investors and entrepreneurs who require solid evaluation of a business purchase (or due diligence in advance of a business purchase). We provide the analysis, strategy along with the direction and services needed to execute at a world class level.

Strategy Formulation

Strategy formulation is both a leadership skill and a process that leaders use to focus their organizations on their future direction and positioning , to adapt to the ever evolving marketplace. The formulation process is when fundamental decisions are made in regards to  product offer and business design.
Strategy formulation is iterative: the key players assess, decide, act, and review their own performance. The process prepares key people to take responsibility for strategy implementation for the chosen route
TNI works with top management define a strategic vision that is anchored firmly in the organization’s values and beliefs. We differ in approach through the application of our analytic process to explore and assess strategic options and to plan and execute the strategy. This approach results in a clear, specific strategy, a strong sense of involvement and strategic ownership, and focused operational decision making.


There is nothing more true that the saying; ‘Its all in the Execution’. The singular most common reason for failed business is the failure to execute.
It is for this reason that The Next Idea team, continuously seek to find the best and most effective methodology and systems to assist clients execute new and existing concepts with precision and consistency.
Throughout each engagement, our experienced consultants deploy our processes and systems. Successful strategy execution is enhanced by using our systematic approach to project management to pursue the projects and initiatives required to execute the plan and tactics. Through modern and appropriate training techniques combined with performance support, TNI provides a common language/common process approach that acts as a vehicle for planning, organizing, administering, and controlling the delivery of all the projects needed to implement the agreed strategies quickly and effectively.

The end result is elevated product, service and operational excellence.